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Monday 9am - 6pm Tuesday 9am - 6pm Wednesday 9am - 6pm Thursday 9am - 6pm Friday 9am - 6pm

Gradient Experiential

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New York, NY
Gradient Experiential

A future-forward experience company OUR MISSION:

We leave nothing to chance. We are the agency that caters to the experience generation.

When you’re relying on a project to be a success: stirring, emotional, persuasive, life-changing, market defining, you need a partner that stops at nothing to make sure that every single aspect is done to perfection. From the big picture of your overall objectives, to a single aspect, our collective has the strategic strength, breadth of vision and practical knowledge to make sure your objectives

are met every step of the way. We believe in a holistic approach to visualizing and realizing your marketing, design, and production goals. Together, we will develop unique, powerful, market defining and remarkable experiences.

05/20/2025

Blooms, beauty, and a mother’s love. 💐

-up

05/07/2025

Sleek in every detail. Gloss Absolu popped up in NYC with sensorial softness and all-out radiance.

12/09/2022

GRADIENT and made dinner reimagined with Stefano Boeri Interiors. The Edition served as the perfect location to celebrate Buccellati's luxury plate and silverware collections by famed designers Patricia Urquiola, Dimorestudio, Chahan Minassian, and Ashley Hicks during Art Basel Miami.
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Team Credits

Account:
Lead Account: Linda Rhode

Production:
Lead Producer: Dario Callegher
Production Coordinator: Lianna Lieberman
Production Intern: Agathe Leignel

Creative:
Creative Lead: Chris Torres
Experiential Designer: Caleria Bailon
Lead Graphics: Nicole Flores
Creative Support: Anasazi Bustos

Content:
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Architect Team:
Fabrication:
AV/Lighting:
Venue and Catering:
Rentals:
Rentals:

12/07/2022

GRADIENT partnered with to invite consumers to celebrate what makes life beautiful with a cross-country tour featuring their signature and timeless fragrance La Vie Est Belle. Concluding in Miami, guests at the last stop were treated to a special holiday-themed pop-up at Aventura Mall with an interactive video booth experience and festive decor just in time for the holiday season.

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Team Credits

Account:
Lead Account: Michelle Perrott

Production:
Lead Producer: Lianna Lieberman
Production Coordinator: Paulina Cardenas
Production Intern: Agathe Leignel
Production Intern: Lena Chan

Creative:
Lead Creative Yuhan Wang
Lead Graphic Designer: Magali Ducornet
Experiential Designer: Carson Lai

Content:
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Fabrication:
Photo Booth: .cam
Brand Ambassador:

12/05/2022

GRADIENT partnered with to celebrate Fashion Designer 20th Anniversary Collection during Art Basel in Miami. VIP guests were welcomed for one night only to an authentic South Beach Nightclub experience, where our creative team took inspiration from the nightlife of the 90’s and early 2000’s to transform the Faena Theater into a must-attend Miami hotspot.

Team Credits

Account:
Lead Account: Michelle Perrott
Account Intern: Santiago Alinovi

Production:
Lead Producer: Jonathan Evans
Production Coordinator: Paulina Cardenas
Production Intern: Agathe Leignel

Creative:
Lead Creative: Chris Torres
Lead Graphics: Magali Ducornet
Experiential Designer: Carson Lai
Experiential Designer: Val Bailon
Creative Member Support: Sazi Bustos
Creative Member Support: Gwynette Oller

Content:
📸: Colton Soref
🎥:Joseph Shaw

Partners:
Matt Brenowitz:
Venue:

12/05/2022

GRADIENT partnered with to celebrate Fashion Designer 20th Anniversary Collection during Art Basel in Miami. VIP guests were welcomed for one night only to an authentic South Beach Nightclub experience, where our creative team took inspiration from the nightlife of the 90’s and early 2000’s to transform the Faena Theater into a must-attend Miami hotspot.

____

Account:
Lead Account: Michelle Perrott
Account Intern: Santiago Alinovi

Production:
Lead Producer: Jonathan Evans
Production Coordinator: Paulina Cardenas
Production Intern: Agathe Leignel

Creative:
Lead Creative: Chris Torres
Lead Graphics: Magali Ducornet
Experiential Designer: Carson Lai
Experiential Designer: Val Bailon
Creative Member Support: Sazi Bustos
Creative Member Support: Gwynette Oller

Content:
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Up All Night Productions:
Venue:

12/04/2022

GRADIENT and took over The Standard Spa Hotel during Art Basel Miami for an elegant brand immersion experience! Special guests were invited to enjoy poolside Cobalt Club elegance and a variety of programming during the week including a special caviar cocktail hour and dinner with cuisine by Chef Daniela Soto-Innes inspired by La Prairie’s signature Skin Caviar. The cohesive touches curated throughout the hotel and spa areas made the La Prairie takeover an unforgettable collaboration.

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Team Credits
Lead Account: Paulette Lewis

Production:
Lead Producer: Marissa Astolfi
2nd Producer: Emily Taroli
Production Intern: Alexandra Peterford
Production Intern: Gina Bugglin

Creative:
Creative Director: Kyra Taurman
Art Director: Chris Torres
Lead Senior Creative Experience: Yoyo (Yuhan) Wang
Lead Graphic Designer: Madison Urich
Junior Experiential Designer: Valeria Bailon

Content
📸: Colton Soref
🎥: Joseph Shaw

Venue Partner:
Model Waitstaff:
Celebrity/Influencer Chef:
Fabrication & Graphics:

12/04/2022

GRADIENT and took over The Standard Spa Hotel during Art Basel Miami for an elegant brand immersion experience! Special guests were invited to enjoy poolside Cobalt Club elegance and a variety of programming during the week including a special caviar cocktail hour and dinner with cuisine by Chef Daniela Soto-Innes inspired by La Prairie’s signature Skin Caviar. The cohesive touches curated throughout the hotel and spa areas made the La Prairie takeover an unforgettable collaboration.

___

Team Credits
Account:
Lead Senior Account: Paulette Lewis

Production:
Lead Producer: Marissa Astolfi
2nd Producer: Emily Taroli
Production Intern: Alexandra Peterford
Production Intern: Gina Bugglin

Creative:
Creative Director: Kyra Taurman
Art Director: Chris Torres
Lead Senior Creative Experience: Yoyo (Yuhan) Wang
Lead Graphic Designer: Madison Urich
Junior Experiential Designer: Valeria Bailon

Content
📸: Colton Soref
🎥: Joseph Shaw

Partners:
Venue Partner:
Model Waitstaff:
Celebrity/Influencer Chef:
Fabrication & Graphics:

11/05/2022

GRADIENT took over LA with the exclusive unveiling event of the Chrono Chime – OMEGA’s next incredible achievement in watchmaking. In the iconic Walt Disney Concert Hall and Los Angeles Memorial Coliseum, GRADIENT produced groundbreaking presentations including a stunning multimedia reveal featuring a commissioned OMEGA orchestra piece and a 200-drone light show illuminating the skies over LA. Excellence was echoed in every purposeful detail.

———

Client:
Guest of honor: Michael Phelps

Account:
Lead Account: Colin McKenzie
Account Manager: Carina Wolk

Creative:
Sr. Experience Designer: Yuhan Wang

Production:
Executive Producer: Olivia DiVona
Producer: Jonathan Evans
Junior Producer: Amy Seach
Show Caller: Aushim Raswant

Content:
Video/Drone: David Leep
Photos: Ash Edmonds

Talent Walt Disney Concert Hall:
Composer/Conductor: Nicolas Repetto
Musicians:

Talent Los Angeles Coliseum:
Drone Show:
Band:

Partners:
Lighting Design: Rob Ross .rrd
Kabuki:
Scenic & Fabrication:
Venue:
Venue:

11/04/2022

entrusted GRADIENT with their return to in-person company meetings with their 2022 Company All Hands. Employees participated in a full day of dynamic programming inclusive of important company updates, moving tributes and pipeline previews.

The Coney Island Amphitheater was decorated with playful colors and displays, transforming it into an elevated carnival-like experience that delighted the attendees while boasting the iconic notes of nostalgia of Coney Island. Employees at home, were able to join virtually though the livestream.

Throughout the company meeting, guests were able to partake in a variety of activities including traditional concessions, team portraits and specialty postcards to send to friends and family. A digital layer was also present at the event with a custom mobile AR Game and AR filters leveraging A+E values.

GRADIENT elevated the amphitheater and traditional company meeting to create a sense of whimsy for those in attendance.

Client:

Team Credits:

Account:
Lead Account: Alix Monteleone
Jr. Account Manager: Dréa Kirschenbaum

Production:
Senior Producer: Jessica Schrieber
Freelance Producer: Aushim Raswant

Creative:
Creative Director: Kyra Taurman

Partners:
Social Content: .cam
AR Game and Spark AR Filters:

09/01/2022

"Destiny is not a matter of chance, but a matter of choice."
Gradient was proud to work with to help modern mystics discover their "Good Fortune." An interactive and ethereal Pop-Up in Santa Monica, featuring a product display crystal cave, tarot card photo moment, and live tarot readings helped to celebrate the launch of their newest signature fragrance.

Account:
Account Manager: Michelle Perrott

Production:
Lead Producer: Marissa Astolfi
Production Coordinator: Hope Gould

Creative:
Lead Designer: Anna Pacult
Renders: Paulius Daunoras
Graphic Designer: Magali Ducornet

Livestream:
Livestream Producer: Keri Balnis
Head of Livestream: Corey Protin Livestream Technical Director: Edward Buccio

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Address

150 W 28th Street, Ste 200
New York, NY
10001

Opening Hours

Monday	9am - 6pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	9am - 6pm
Friday	9am - 6pm

Website

http://gradientexperience.com/

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