Woodcote Events

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Woodcote Events Automotive Event of the Year 2026, Rural StartUp of the Year 2024. We know how to deliver world class events and experiences.

UK automotive event agency specialising in experiential events including roadshows, press launches and demo ride & drive experiences We have over 15 years’ experience working in the automotive industry, creating events for some of the biggest manufacturers in the business. We can also offer something extra special for motorcycle enthusiasts – we can create five-star bespoke motorcycle tours and track experiences that offer far more than your average motorcycle holiday. We can select some of the best routes and circuits in the world, for you to ride, and source the most luxurious hotels for you to stay in. Furthermore, some of your favourite motorcycle legends, past and present, can be your hosts during your experience, so you can enjoy tales and tips from the tracks.

This week we’re celebrating 2 years at Pera Business Park.Biscuit has certainly made himself at home, with his own looko...
09/10/2026

This week we’re celebrating 2 years at Pera Business Park.

Biscuit has certainly made himself at home, with his own lookout window, plenty of visitors to keep an eye on and, of course, a comfy sofa for those all-important afternoon naps.

It's a dog's life! 🐾

Behind the first season of Norton Rides.After 18 events, the first Norton Rides season has come to an end. And this one ...
01/10/2026

Behind the first season of Norton Rides.

After 18 events, the first Norton Rides season has come to an end. And this one means a lot to us.

We’ve written a blog which delves behind-the-scenes in this significant chapter in the Norton story (and ours).

https://bit.ly/4hBNcg2

Yesterday we all had the same OOO email.We took a day away from our usual work to brainstorm new ideas, review our syste...
23/09/2026

Yesterday we all had the same OOO email.

We took a day away from our usual work to brainstorm new ideas, review our systems and explore how we can work smarter as a team.

We didn’t venture far! Our neighbours at play.pdl, just a corridor away at Pera Business Park, provided the perfect space to get our thinking caps on.

We even squeezed in a team lunch to celebrate Mia’s recent birthday.

We finished the day with some exciting ideas, clear goals and plenty of actions.

Hopefully we’ll be able to share more soon. Watch this space!

For us, delivering a Roadshow isn’t the end of the job.At the end of every Ducati Roadshow 2026 event, we sent a satisfa...
21/09/2026

For us, delivering a Roadshow isn’t the end of the job.

At the end of every Ducati Roadshow 2026 event, we sent a satisfaction survey to customers who took part.

It wasn’t something Ducati asked us to do. We introduced it because we wanted to understand what customers really thought – what worked, what they loved and where the experience could be improved.

We recently collated all the results and shared them with Ducati as part of our end-of-season debrief.

The stats and customer opinions give us real evidence to help shape future experiences, while demonstrating to stakeholders the value these events can have in influencing brand perception and purchase consideration.

Delivering the event is one thing, however understanding the experience is just as important.

One year ago today…We were at Warwick Arts Centre delivering the Triumph Company Presentation 2025.Bringing 990+ employe...
18/09/2026

One year ago today…

We were at Warwick Arts Centre delivering the Triumph Company Presentation 2025.

Bringing 990+ employees together across two conference waves, the event celebrated Triumph's achievements, latest models, technological advances and plans for the future.

Our role went far beyond the event logistics. We designed the presentation itself, including the event logo and graphics, and coached each of the presenters ahead of taking to the stage.

We also delivered the staging and AV alongside our trusted partners Protec Events, created the post-presentation bike, merchandise and apparel displays, and managed employee transport and logistics between the Triumph factory and venue.

At the time, much of what was being presented was under embargo, so we couldn't show you very much!

A year later, we can finally share a little more of what it looked like...

Happy birthday to one of the captains of the Woodcote ship. Gareth Bright is celebrating his birthday by riding to Scarb...
04/09/2026

Happy birthday to one of the captains of the Woodcote ship.

Gareth Bright is celebrating his birthday by riding to Scarborough with about 20 other bikers, for their traditional annual trip to see Scarborough races this weekend.

It was like watching a kid in a sweet shop when his new LS2 Helmets UK helmet turned up. Probably his favourite present, much to his family’s dismay…

On a serious note, happy birthday Gareth. The Woodcote team wish you all the best. A legend event organiser and fantastic team leader.

What visitors see is only half the story.ABR Festival 2026 was our biggest operation yet, and we've shared a behind-the-...
23/07/2026

What visitors see is only half the story.

ABR Festival 2026 was our biggest operation yet, and we've shared a behind-the-scenes look at what it took to make it happen.

From months of planning to an incredible team on the ground, we're proud to share the story behind our biggest ABR Festival to date.

Read the full blog here:

Woodcote Events became the largest single supplier of motorcycle test rides across the festival - A behind-the-scenes look at the planning, people and passion behind our biggest ABR Festival yet.

04/07/2026

The first of the ‘Norton Rides’ roadshow kicked off this weekend in Kent, at and it was hot!

Lots of positive feedback regarding the new Manx R.

We’re delighted to be supporting .motorcycles to deliver their UK roadshow this year, and look forward to the next stop at .

Visit the Norton website for more details.

What an incredible weekend. ABR Festival is always a highlight of our year, but this one was extra special.This year we:...
28/06/2026

What an incredible weekend.

ABR Festival is always a highlight of our year, but this one was extra special.

This year we:
• Doubled the number of manufacturers we supported from 3 to 6
• Assembled our biggest ever event team
• Became the largest single supplier of test rides across the entire festival

Behind those numbers were months of planning, recruiting, training, logistics and preparing everything needed to deliver 6 manufacturers’ test ride experiences - both on and off road.

Thank you to our incredible team. You worked through record breaking temperatures with professionalism, enthusiasm and plenty of smiles, making sure every customer enjoyed a safe, premium experience.

ABR isn’t just another event in the calendar. It’s where our whole team comes together to do what we love, work hard, have fun, and deliver events the Woodcote way.

Organising a team photo was the hardest part - like herding cats - so we had to take several to make sure we got everyone!

We’re still struggling to come to terms with the sad events of this year’s IOMTT and what has happened to our friend and...
11/06/2026

We’re still struggling to come to terms with the sad events of this year’s IOMTT and what has happened to our friend and colleague Maria Costello Racing, and her passenger Shaun.

Maria is a member of the Woodcote family and good friend to Gareth, so to hear the news of her devasting accident has shaken the whole team.

Gareth has messaged Maria every day since the accident to offer our support, keep her spirits up, and to let her know we are thinking of her.

Please donate if you can, to help her on her long road to recovery: https://gofund.me/4a2dd765f

Address

Pera Business Park, Nottingham Road
Melton Mowbray
LE130PB

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+443301743490

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