
15/07/2025
⏰ Timing is everything—even in content design.
At WebExpo 2025, Erin O'Loughlin, Content Design Manager at Vinted, showed us how getting the when right can make all the difference. Her just-in-time approach helps teams avoid last-minute fixes and craft better UI content from the start.
From smart handovers to the clever 🚢 CARGO framework, Erin’s talk was packed with gems for anyone working on product teams.
📝 We’ve captured the key ideas in one neat blog post (link in the comment).