Live Lab

Live Lab Here and now. Zurich, Dubai, Riyadh Creative agency for live communication and events. Live is when your brand is right in the middle of it. We create encounters.

Sometimes loud, with a high pulse. Sometimes quiet, melodious. Sometimes live on the web, sometimes exclusively. With goose bumps as a take-away. Sometimes inspiring, motivating. With a radiant impact for tomorrow. Let’s go Live.

24/06/2025

Time to meet the people behind the magic - our Middle East team!🌍�

Say hi to Ahmed! Tech-savvy, event-passionate, and currently on-site with Live Lab in Osaka for . After a successful career in IT, Ahmed followed his true calling: creating unforgettable live experiences. With a sharp mind, a big heart, and endless energy, he now leads major projects and brings people together in the best way possible.

Always up for a laugh, always ready to dance - Ahmed is proof that serious work and good vibes go hand in hand.🤞🏼

23/06/2025

Beware the Empress of Ice - she’s out to freeze the magic of Live! ❄️��

Cold vibes, zero connection, and conversation turned to calculation? Not on our watch. On July 2nd, we celebrate 10 years of melting the ice with real moments, bold ideas and shared energy.

Join the Alliance for Live and enter our giveaway now -> link in our bio.

20/06/2025

Dr. Evil wants to kill the vibe – but we won’t let him. 🎭

For 10 years, we’ve been fighting for real connection, smooth shows, and all the magic that makes live experiences unforgettable.

On July 2nd, we celebrate a decade of Live Lab - and you can be there! Link in bio.

18/06/2025

Captain Boring won’t get an invite - but you might! 🎉

On July 2nd, we’re celebrating 10 years of Live Lab with a night full of sparks, stories and everything but boring.

Want to join the party? Take part in our giveaway -> link in bio!

12/06/2025

In times of AI and endless fake content, can we still trust anything? Is the live moment the only true encounter left? 🤖

In the latest episode of our podcast, Sabine Mayer and Jonathan Schwarz dive deep into the next generation of live communication and the event industry. They explore the fears, hopes, and opportunities that come with the rise of AI and what it means for authentic connections.

What are your thoughts on how live experiences are evolving in the age of AI?
Tune in and discuss it with us!

Your success is our success 🥇 Everything we do is in service of your goals. When your message lands, your audience conne...
11/06/2025

Your success is our success 🥇

Everything we do is in service of your goals. When your message lands, your audience connects, and your vision comes to life - we’ve done our job.

Thanks for ten years of trust, collaboration, and shared ambition. Let’s keep building the future together.

Join us as we celebrate 10 years of shared success - because live is glorious!💥

Find out more in our bio!

10/06/2025

After a full day at Hashtag filled with planning, pitching, and perfecting, it’s time to refuel. 🍜

The Osaka crew knows: some of the best ideas surface long after the laptops close. Over noodles, laughs, and late-night stories, connections deepen and the team spirit grows stronger with every bite.

Thanks to the team on the ground for bringing the energy - from sunrise to sashimi. 💪🏼✨

No spark, no story - just snooze. Beware Captain Boring! 😴He swaps energy for monotony, turning live moments into a dull...
03/06/2025

No spark, no story - just snooze. Beware Captain Boring! 😴

He swaps energy for monotony, turning live moments into a dull blur of slides and scripted lines. The result? An audience that’s present, but not engaged.

At Live Lab, we bring shows to life. From sharp stage dramaturgy to gripping screen content, we make sure that every encounter is designed to engage, inspire, and entertain! 🎭

Join the Alliance for Live and fight the boredom - because Live is glorious!⚡

Find out more in our bio!

Silver at ADC Germany! 🥈 Schmerzh has won silver in the category „Spatial Experience“ at this year’s ADC Awards - and we...
23/05/2025

Silver at ADC Germany! 🥈

Schmerzh has won silver in the category „Spatial Experience“ at this year’s ADC Awards - and we couldn’t be prouder!

Together with artist , we brought this installation to life across six historic locations in Zurich. A specially developed scent, released from pink-marked sewer grates, invited passersby to engage with collective memory through smell.
Commissioned by the city’s Public Art Department and developed in collaboration with , .ch turned public space into a sensory experience of history and emotion.

Thank you to everyone who made this project possible, and to for the recognition!💗

Tech insights, bold ideas & real exchange 💻Together with Mulesoft, we turned the Westhive into a hub for strategy, innov...
22/05/2025

Tech insights, bold ideas & real exchange 💻

Together with Mulesoft, we turned the Westhive into a hub for strategy, innovation and real-world exchange.

130 guests, 7 sessions, 4 rooms - from AI outlooks to real-life integration cases and peer-to-peer sharing. With welcome coffee, flying lunch and a strong line-up of speakers across industries, this day was all about action, perspective and connection.


 in Zurich!💡We had the pleasure of welcoming the current Treibhaus class to our Zurich office - including Sarah from Liv...
20/05/2025

in Zurich!💡

We had the pleasure of welcoming the current Treibhaus class to our Zurich office - including Sarah from Live Lab, who’s currently completing her training as part of the program.

After a quick agency intro by Jonathan, the group dove into a deep-dive workshop on turning ideas into solid concepts. Together with Lena and Silvio, the crew explored the challenges of concept development using a real client case - from insights to structure to decisions that shape the final experience.

After pitching their own ideas, we revealed how we solved it and wrapped things up the best way we know: with pizza, chats, and a good dose of creative energy. 🍕✨

A good idea is just a starting point.Every project is different - and so is our role in it. Whether as strategists, crea...
13/05/2025

A good idea is just a starting point.

Every project is different - and so is our role in it. Whether as strategists, creative sparring partners or production experts, we adapt to your process and shape ideas together.

We don’t believe in one-size-fits-all. We ask the right questions, challenge the obvious and refine until it’s not just on brief - but on point. Collaboration, trust and shared ambition: that’s how strong concepts are built.

💥 Join us as we celebrate 10 years of creative collaboration - because live is glorious!

Find out more on our website.

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Badenerstrasse 109
Zürich
8004

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