purpose.ground

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purpose.ground purpose.ground delivers exceptional conferences and events with the expertise, flexibility and calm you need – and a purpose you can feel good about.

09/10/2026

Hear from , who recently won FameLab Australia for her clinical research exploring plastics and their impact on human health.‌

Late last year, purpose.ground helped The PERTH Trial team deliver a low-plastic forum. Held at the Harry Perkins Institute of Medical Research, the forum celebrated participants' contributions, shared key insights from the study, and thanked those who took part in Stage 3 of the trial.

The event gave researchers and participants an opportunity to connect, recognise the impact of the research, and acknowledge the essential role participants played in advancing the study.

Congratulations, Amelia, on such a fantastic achievement!

The purpose.ground website is officially live 💜❤️🧡💛Take a look around our new website, read testimonials from our happy ...
07/10/2026

The purpose.ground website is officially live 💜❤️🧡💛

Take a look around our new website, read testimonials from our happy clients and say hello 👋

🎉Find out more: https://purposeground.org.au/

Great events. Less stress. More impact.

Is there an event sitting on your organisation's to-do list? 📅Let's talk.You might need someone to manage the whole thin...
02/10/2026

Is there an event sitting on your organisation's to-do list? 📅

Let's talk.

You might need someone to manage the whole thing. You might need help with registrations, speakers, sponsors, logistics or delivery. Or perhaps you just need an experienced event person to make everything feel a little more manageable.
purpose.ground can help.

We work with associations, government, universities and researchers, health organisations, businesses and other organisations that bring people together.
And choosing us does some good too.

purpose.ground is a social enterprise from Rural Health West, so our success helps generate income that can be reinvested into rural health.

Tell us what you're planning – we'd love to see how we can help 💜🩷🧡💛

💜🩷 Introducing Event Manager Kate Chetwin 🧡💛👉 How many years’ experience do you have in the event management space? Whil...
30/09/2026

💜🩷 Introducing Event Manager Kate Chetwin 🧡💛

👉 How many years’ experience do you have in the event management space?
While I have professionally been working in the events industry space since June 2013, my interest and experience in events goes back further than that. I started working with Seniors Recreation Council of WA in my final semester of university, but I was involved in organising and delivering events throughout university and during my gap year as well.

👉 You help deliver Have a Go Day for the Seniors Recreation Council of WA. Why?
Have a Go Day is an event that I hold very close to my heart. It’s the flagship event for SRCWA and takes place annually, attracting more than 15,000 people to Burswood Park with more than 200 site holders. I finished working with SRCWA in 2017 but have continued to volunteer with them annually across the three days maintaining that connection.

👉 How will the skills you gained through this help with purpose.ground?
This experience has been fundamental in shaping me as an event manager. It taught me how to work with a diverse range of stakeholders, from senior volunteers and community groups through to sponsors, partners and government agencies. I have developed strong experience delivering professional conferences and corporate-style events through Rural Health West. I can bring different perspectives to the table and adapt the approach depending on what the client and their event actually needs.

👉How do you manage logistics, large crowds, stakeholder management (all the behind-the-scenes stuff)?
The event software we use, EventsAir, has made the process more efficient. We can tailor everything to what we need: conference management, award nominations, abstract submissions, sponsorship. It’s not just an online registration site. EventsAir is embedded here, having been used since 2017. Meaning we have extensive knowledge and expansive expertise.

👉Why is it important to build a relationship with clients?
It comes down to trust. The better relationship you have with a client, the better you understand what they want to achieve, rather than simply delivering what’s written in a brief. Events can change quickly, and there are always decisions that need to be made, so having a strong relationship means you can have open conversations and work through challenges together.

💜🩷 Introducing Event Coordinator Taylor Markey🧡💛👉 Why did you go into event management? I enjoy the process of bringing ...
23/09/2026

💜🩷 Introducing Event Coordinator Taylor Markey🧡💛

👉 Why did you go into event management?
I enjoy the process of bringing an event to life from an initial concept, up to seeing it unfold on the day or night for people to enjoy. Being a type A person (ambitious, driven), the role works well with my personality type! This is my fifth year working full-time in event management, with some practical placements during my year of study prior to this.

👉 What do you like most about the behind-the-scenes planning of events?
I enjoy the mixture of following organised structures but still having the freedom to be creative and figure out how to do things better and more efficiently. Working with a good team, bouncing ideas off each other, and leaning on different strengths makes the lead-up to an event enjoyable.

👉 What memories stand out for you throughout your career?
Working alongside fellow purpose.ground event manager Kate Chetwin for the WA Rural Health Excellence Awards has been notably memorable over the past five years. Watching the event grow each year and seeing our ideas come to life has been rewarding and a valuable experience. We have plenty of memories from each year that we often reminisce on!

👉 What would you say your strengths are?
Being Type A supports the organisational strengths in my role. I also have a strong background in hospitality and retail, so customer service and the delegate experience are always at the forefront of my mind when planning any event.

👉 How are you feeling about purpose.ground?
I feel excited for people to see what we can provide. Externally, it may appear as a rather ‘new’ venture, but I feel as though we have been quietly achieving in this space and establishing purpose.ground allows us to showcase our experience and professionalism to the broader industry.

👉 What do you enjoy about event management – what makes you passionate?
I am passionate about creating memorable, enjoyable experiences for event attendees. I enjoy seeing an idea come to life after months of preparation and being rewarded by the success of the planning and management.

Good news, we are exhibiting at WALGA’s 2026 Local Government Convention today 💜🩷🧡💛If you’re a CEO, Local Government Off...
17/09/2026

Good news, we are exhibiting at WALGA’s 2026 Local Government Convention today 💜🩷🧡💛

If you’re a CEO, Local Government Officer, supplier or key stakeholder, we’d love to connect.

At purpose.ground, we support organisations with thoughtful, well-managed events. From community and civic events to conferences, stakeholder engagement and everything in between, we’d love to support you deliver an amazing event.

We’re also currently finalising our application for WALGA’s Preferred Supplier Program (PSP), creating another easy pathway for local governments to engage our event management services.

👋 Attending the Convention? Come and say hello! We’d love to meet you, hear what you’ve got coming up and chat about how purpose.ground can help bring your events to life!

💜🩷 Introducing Event Manager Katie Kindleysides 🧡💛👉 You led the delivery of the 11th Australasian Association of Histolo...
16/09/2026

💜🩷 Introducing Event Manager Katie Kindleysides 🧡💛

👉 You led the delivery of the 11th Australasian Association of Histology and Histotechnology Conference held over the weekend. What did this entail?
Everything. Client liaison, venue coordination, sponsor and exhibitor liaison, program development, social program, financial management. I loved delivering this event, especially seeing our client so happy.

👉 What made you get into event management?
A friend suggested I look into Event Management as a career, as I was such an organised person. More than 20 years later, I have not looked back. I have since worked as a Professional Conference Organiser for corporate and not-for-profit organisations and have coordinated incentive travel programs.

👉 What are you most excited for at purpose.ground?
The fact that every dollar of profit generated through our events goes back into Rural Health West to continue their great work supporting health professionals and caring for rural communities is so powerful to me!

👉 How do the skills and experiences you gained here transfer across to purpose.ground?
The job is essentially the same, regardless of the event. The real skill is in managing the moving parts- bringing people, logistics and experiences together. One of the best things about event management is that every event introduces you to a new subject area, and you naturally become more knowledgeable as the planning journey unfolds.

👉 What is an anecdote or an insight on what happens behind the scenes that delegates never see?
It sounds glamorous, but the reality is that Event Managers are often getting ready in the nearest bathroom cubicle because they're too busy making sure everyone else's experience runs smoothly.

What an incredible few days of learning, connection and collaboration 👏🏻From the inspiring program and engaging social e...
13/09/2026

What an incredible few days of learning, connection and collaboration 👏🏻

From the inspiring program and engaging social events, to the conversations in the exhibition hall and the connections made over coffee, it’s been a privilege to bring this conference to life 🙌

As conference organisers, our greatest reward is seeing delegates engaged, exhibitors connected and the HISTO community coming together.

A huge thank you to everyone who contributed to making HISTO26 a memorable conference - the speakers, sponsors, exhibitors, committee and, most importantly, the delegates.

We’re proud of what we’ve delivered together.And while we say goodbye to HISTO26. We’re already looking forward to what’s next. 😉

HISTO28, we’d love to continue the journey. Because when you understand the community, the details matter. 💜🩷🧡💛

And just like that, we’re at the final day of HISTO’26! ✨The delegates are back, recharged and fully engaged—and what a ...
13/09/2026

And just like that, we’re at the final day of HISTO’26! ✨

The delegates are back, recharged and fully engaged—and what a successful journey it’s been! 🙌

From packed sessions to meaningful connections, HISTO’26 has truly delivered. Here’s to a strong finish! 🎉

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Level 2, 10 Stirling Highway
Perth, WA
6909

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